WHAT & WHO IS MIRRINOR...
MirriNor is a ground breaking, metallised packaging board, specifically designed as part of a joint venture between Smurfit Kappa Sheetfeeding, and Mirri, a leading worldwide brand in metallic laminated board and paper.
MirriNor is a silver laminated board that combines a high quality, metallic film from Mirri with Smurfit Kappa’s patented and groundbreaking T-Flute microflute corrugated board. This combination creates a highly innovative, premium metallic board product that offers a high quality finish, great printability, environmental credentials and the revolutionary characteristics of Smurfit’s T-Flute microflute corrugated board in terms of high strength and light weight at 435gsm (770micron).
MirriNor is available with a metallic polyester film from the Mirri Pak range or with a silver biodegradable film for extra environmental advantages. For bespoke campaigns, it is possible to use any film from the Mirri range and combine this with a product from the wide range of microflute boards from Smurfit Kappa.
Developed with luxury goods and gift packs in mind, MirriNor is also very relevant for a wide range of FMCG products, providing the appearance of a premium pack, with reduced packaging weight yet great strength, lifting aspirational commodity items to premium levels through the power of packaging.